Education
Boston College, Carroll School of Management Honors Program
- B.S. Management, Computer Science Concentration, Music Minor
Copenhagen Business School
- Learn Danish language and Business in an international context
- Spring 2015 Exchange Semester
Work Experience
True Ventures, Priya Haji Fellowship- Priya Haji Fellow
- Selected as one of 4 fellows selected for this 9-month program working full time for Madison Reed, a True Ventures-funded company
- Participate in monthly gatherings with founders and CEOs of the Valley's most exciting startups connected to True Ventures.
- Growth Marketing
- Launched, managed, and optimized a $500,000 budget for radio, podcast, and radio influencer advertising campaigns through 60 stations, such as SiriusXM CNN, NPR podcasts, and the Martha Quinn iHeartRadio show
- Launched and managed $30,000 in native advertising campaigns
- Acquisition, retention, and SEO/SEM projects
- Helped initiate 40 consumer interviews, generating insights that led to +10% conversion
- Global Product and Brand Strategy Intern
- Positioned and branded actimo internationally as a result of developing content, layout, and design on Wordpress website at 8-employee Danish startup
- Refined cross-cultural presence by conducting drafting/editing sessions and qualitative interviews on international user experience of website
- Presented final draft to management team of 5 people, including CEO, CTO, CPO, and partners
- Audio analysis and Quality Assurance Intern
- Improved audio analysis and related machine learning techniques through tagging 500 audio tracks of objective audio properties (tempo, beats per minute, key) and subjective concepts (energy, danceability, etc.)
- Analyzed cultural trends within large sets of music data to help build music intelligence platform
- Assisted day-of operations and social media of the New Musical Instruments Hackathon with 100 attendees, hosted at Spotify NYC
- Worked in three departments on various projects to gain insight on successfully running an international retail business
- Accounting: Calculated commissions and payroll for employees at 64 locations
- Merchandising: Analyzed sales trends and assisted in the preparation for the grand opening of three new stores
- Inventory: Organized the delivery dates and inventory checks
Musical Experience
Played Violin since age 6- Busking: Perform on the streets of Boston
- Boston College Symphony Orchestra
- Battle of the Bands: accompany student-formed indie, blues, and pop bands